Leading the way are a coterie of precocious celebrity style stars: North West in her teensy custom Balmain jackets (a collection she started amassing long before the label officially launched childrenswear last June), $3,500 furs, and Vetements dresses; Blue Ivy Carter in her Gucci wardrobe, complete with party frocks, embroidered denim jackets, and logo handbags; Harper Beckham in her posh Chloé tops, Burberry coats and Ferragamo ballet flats; and the impeccably clad royal children, Prince George and Princess Charlotte.
For dressier occasions, Aquazzura's kids' line, which launched in December, offers miniaturized versions of the brand's ultra-popular, lace-up flats and fringed sandals at $240 to $575 a pop. Ward Durrett got a pair as a gift and says her 3-year-old daughter, Grace, wears them as play shoes. "I probably shouldn't let her do that," she laughs, "but you know, that's the point — you can't be too precious about these things. They're totally scuffed up and worn, but she loves them and feels like a princess in them, and she chooses to wear them over every pair of shoes that I buy her." 

Leading the way are a coterie of precocious celebrity style stars: North West in her teensy custom Balmain jackets (a collection she started amassing long before the label officially launched childrenswear last June), $3,500 furs, and Vetements dresses; Blue Ivy Carter in her Gucci wardrobe, complete with party frocks, embroidered denim jackets, and logo handbags; Harper Beckham in her posh Chloé tops, Burberry coats and Ferragamo ballet flats; and the impeccably clad royal children, Prince George and Princess Charlotte.
Ordered my daughter a Guess handbag for her birthday from Childrensalon. The bag is clearly faulty a...s after only having it 7 weeks, using it a maximum of 5 times and storing it in the dust bag when not in use, red piping has come away in identical places on opposite sides of the bag. I contacted Childrensalon who have said it needs to be reviewed by the designer as it looks like it’s wear and tear. After me sending photos and proof of my order it is clear the bag is in immaculate condition. There has been no apology from staff for the inconvenience, instead making me feel like it is my daughters fault. I would have expected a much better customer service experience from a supposed reputable and high end company. See More
Paris-based Vestiaire Collective currently has more than 28,000 kids' items listed — a sizable number, though only a fraction of the 600,000 items on the site at any given time. Outerwear is the site's top-performing children's category in terms of sales, according to U.S. curator Sydney Locker, with items like a Gucci shearling-lined embroidered denim jacket ($1,141.20), Baby Dior coat ($741.78) and Moncler snowsuit ($707.54) filling the upper end of the price range. More than 50 percent of the site's children's business is in France — a much greater share than in other categories, but Locker says she expects this to shift as the resale industry grows and awareness increases globally.
As Jasmin grows, Pukay stretches out the lifespan of her wardrobe with some creative styling. "A lot of the pants, I'll make them little capris," she says. "Or the shirts with the ruffles around the neck, even though they might be a smaller size, I'll still style them under cardigans. I feel like we've been getting really good use out of the clothing." She's willing to spend more for quality if it means the pieces will last, she says, and she hopes to hold on to the baby clothes as keepsakes to pass on to her kids some day.
Gifting, too, plays an outsize role in the childrenswear market. "While we may not buy our kids a $200 to $400 dress on a regular basis, grandparents, aunts, the people who are in your lives who want to buy for your kids often like to spend a little bit more on that and give them a special occasion dress," says Mendoza, reasoning that since "documenting every second of your child's life is so implicit in people's lives these days," it makes sense that people may feel better about splurging on pieces for occasions like holidays and birthdays.
Designer of children’s fashion design models that are tailored to children’s needs. Still all of the pieces carry the designer’s thumbprint and are a reflection of the hot international runway trends. If a label is known for its playful designs and eye-catching accessories, you can be sure to find a reflection of that in the little one’s collection, although in a way that is more suitable for children and for daily use. It is the same with trendy colours, which shape the label’s image. Obviously, our shop has the perfect festive children’s to offer. That might be a neat suit and a smart tie, or a precious dress, made out of velvet and silk. You will find the designs for a successful festive day.
Designer of children’s fashion design models that are tailored to children’s needs. Still all of the pieces carry the designer’s thumbprint and are a reflection of the hot international runway trends. If a label is known for its playful designs and eye-catching accessories, you can be sure to find a reflection of that in the little one’s collection, although in a way that is more suitable for children and for daily use. It is the same with trendy colours, which shape the label’s image. Obviously, our shop has the perfect festive children’s to offer. That might be a neat suit and a smart tie, or a precious dress, made out of velvet and silk. You will find the designs for a successful festive day.
At Saks, Fashion Director Roopal Patel says that while classic labels like Burberry are consistently strong performers, they're seeing that customers are increasingly interested in brands that offer novelty items and opportunities for "mommy-and-me" dressing. Gucci, in particular, has been a standout: "Specifically some of the statement pieces, like the more iconic Gucci emojis or snakes, are trending really well within childrenswear," she says. At Saks's new Brookfield Place location in downtown New York City, the kids' pieces are sold alongside the women's and men's clothing in the brand's in-store boutique, a relatively novel strategy for the retailer.
Children are known for their appreciation of dirt, popsicles and boogers — less so for fancy fashion items like $865 embroidered Gucci sweaters or $390 studded Fendi sandals. And yet both brands offer sizes as small as 0-3 months, as well as full collections that run the gamut from onesies to mini leather moto jackets. In fact, just about every major luxury brand in 2017 has an offshoot line of apparel and accessories scaled down for the 12-and-under set: Dolce and Gabbana's floral-printed dresses are a hit with the mommy-and-me shopper, Moncler's Enfant collection has fur-trimmed snowsuits for tots in colder climates and Adidas's Yeezy Boosts come in infant sizes that are only slightly easier to cop than their adult counterparts. Elie Saab even went so far as to show matching gowns for children on his Fall 2016 couture runway in Paris last July.
i have read some some of the reviews below. I cant believe for one minute they are real or a competitor trying to to customers off. I have been a genuine customer of children salon for years. ive ordered from childspaly also. Even though i like both companies. Ive found children salon much better to order so i stick to them. Maybe because the other site does not offer paypal I had one issue with the colour running on the shirt and they resolved it and refunded me. This was a genuine dye problem and they fixed it immediately. The rep was so considerate and supportive. So i disagree with the customers below that said they do not help. This is not true. As a seller they have to look at the over all comments. If you have size issues then you need to ensure it is tried for fit only.Labels not removed and returned in original condition. If signs of wear then they cant refund. So it is the buyers responsibility to take care when tying on goods and return that as the seller sent. If there is a genuine manufacturing fault then they resolve it asap. But the fit cannot be guaranteed as you buy it online and not tried on. Even if going of the measurements it cannot be guaranteed. So as a buyer you need to take care and attention when purchasing. Further to this the company cannot be held responsible if the item is returned in poor condition. This company is fast and reliable and i will pick them over selfridges and any other high street designer shop. I will go into the shop and come back out and say i will get it from children salon. I trust them completely. may be they are nice to be as i never need to contact them ever. Only on 3 occasions i contacted and all issues were resolved. as a buyer please check you only try on for fit. Do not remove labels and return in original condition. Please note once it is worn and returned in not the same condition it is not saleable as it is then second hand. Designer clothes cost a lot and the company should not be held responsible if the customer did not check prior to starting to wear, you cant wear for a whole day and expect to return it the next day. Keep up the good work children salon and i will be back as i totally see you are the best in service, styles and delivery for children design clothes. 

She and Ward Durrett have three children each and cite the frustrations of shopping for them as their inspiration for launching the platform. "The process of shopping for your young children is incredibly tedious," says Ward Durrett. "You have to go to a number of websites to get the things you need for your kids — you're at a shoe site, you're at another site for pants, you're at another site for a special occasion dress. It's a disaggregated market, and it's incredibly inefficient. And when you're a mom, you have the least amount of time in your life." The aim of Maisonette, then, is to be a one-stop shop for apparel, accessories, toys, decor and more, all aimed at a style-conscious consumer who values quality as much as they value convenience. The parent demographic is also a smart target for an e-commerce venture: According to a recent study by Big Commerce, parents spend 75 percent more time online shopping each week, and spend more of their budget online in comparison to non-parents.
I ordered a shirt from the children’s salon a month in advance for my sons birthday. The shirt was to be delivered within a few days of purchasing and I never received the package. Never made it to my home but someone signed for it who clearly didn’t stay at my address let alone even had the same name they used a nickname to sign for it. I was in contact with UPS and children’s salon. They opened up an investigation and I still got the run around from both ends of back and forth. After 15 days after the package came up missing they decided to close the investigation which means I still have no shirt and my sons birthday is in 8 days :( this was the worst experience ever as a first time customer as to I didn’t originally want my money back just simply wanted a shirt but there was or of miscommunication between UPS UK and the children’s salon. I work in retail and would never provide horrible customer service as I was served. Now I have to wait for a refund of 3-10 business. I will never be using the children’s salon again
Invest in the latest, greatest designerwear for your children and ensure they stay ahead of the fashion pack and make a lasting impression at every occasion. Whether you’re searching for a few key pieces or a complete outfit, CHILDSPLAY CLOTHING has got it covered. As one of the largest independent retailers of children’s designer clothing in the UK, we have handpicked collections that offer an array of styles so each child can express their individual identity through fashion.
For dressier occasions, Aquazzura's kids' line, which launched in December, offers miniaturized versions of the brand's ultra-popular, lace-up flats and fringed sandals at $240 to $575 a pop. Ward Durrett got a pair as a gift and says her 3-year-old daughter, Grace, wears them as play shoes. "I probably shouldn't let her do that," she laughs, "but you know, that's the point — you can't be too precious about these things. They're totally scuffed up and worn, but she loves them and feels like a princess in them, and she chooses to wear them over every pair of shoes that I buy her."
For now, prospective sellers can be savvy about what they buy by keeping resale value in mind. "In the resale business, you'll see a higher return on these classic, timeless investment pieces that never go out of style, like a Burberry or Moncler jacket, or something super on-trend right now, like Gucci — everyone wants Gucci," says Locker. "We see completely what's happening in women's mirrored in children's."
Gifting, too, plays an outsize role in the childrenswear market. "While we may not buy our kids a $200 to $400 dress on a regular basis, grandparents, aunts, the people who are in your lives who want to buy for your kids often like to spend a little bit more on that and give them a special occasion dress," says Mendoza, reasoning that since "documenting every second of your child's life is so implicit in people's lives these days," it makes sense that people may feel better about splurging on pieces for occasions like holidays and birthdays. 

This isn't accidental: "I think luxury means a different thing in the kids world," says Mendoza. "For us, luxury can be a $12 wooden toy that's coming from Switzerland, but it's $12. It's really not about price point. It's about quality and it's about how differentiated it is and the materials." When it comes to parents of young kids today, says Ward Durrett, "your kids are kind of an extension of yourself. So when you're thinking about buying a high chair for your apartment, you're going to buy something that matches with your post-modern aesthetic, that isn't necessarily a plastic, colorful, traditional high chair." And, by that token, when you buy them a hoodie for pre-school, it's going to be organic cotton, on-trend, and thoroughly Instagrammable.
Childrensalon is an award-winning independent internet retailer for children's designer clothing and gifts. Established in 1952 and online since 1999, Childrensalon has grown to become one of the most respected international retailers in children’s luxury fashion and we pride ourselves on being specialists in childrenswear, customer experience and ecommerce. For more information please visit our website http://www.childrensalon.com
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