While generations past may not have commemorated monthly baby milestones on Instagram, the idea of dressing kids up in their nicest clothes to show them off in public is a fairly traditional one. Yuliya Pugach, a mom of three girls, ages 4, 3 and 16 months, in Columbus, Ohio, says she's happy to spend more on dressy pieces for daughters to wear for church on Sundays. Dresses by Burberry or Chloé with little Louis Vuitton purses to hold their snacks (her husband bought one for each of them as a gift) help make up their collections. "I love investing in their church clothes because that's when I feel they should look their very best," she says. But while you might think that having three daughters would mean you could rely on hand-me-downs, Pugach says that's not always the case. "They do get some things, like the nicer designer clothes that aren't stained yet, but not as much as people would expect," she explains. "When I was pregnant with my second and third daughters, everyone always told me how lucky I was that they can wear hand-me-downs and save me a lot of money, but a lot of their clothes don't stand the test of time." The Burberry dresses she's bought are her favorite, she says, because they've held up the best; the family also has matching swimsuits by the brand.
The company was founded in 1952 by Sybil Harriman as a shop selling children’s clothes in Tunbridge Wells, Kent.[2] She and her husband Rene had previously lived in Vienna but relocated to the UK after the birth of their 6th child.[3] Rene was a jazz pianist and Sybil ran a sewing circle for women until she established Childrensalon as a workroom at her house.[3] There, she pleated, smocked and even remade old fabrics into clothes for her children.[3] In April 2017, Childrensalon launched Petit Outlet site[4][5]
Childrensalon is an award-winning independent internet retailer for children's designer clothing and gifts. Established in 1952 and online since 1999, Childrensalon has grown to become one of the most respected international retailers in children’s luxury fashion and we pride ourselves on being specialists in childrenswear, customer experience and ecommerce. For more information please visit our website http://www.childrensalon.com

Leading the way are a coterie of precocious celebrity style stars: North West in her teensy custom Balmain jackets (a collection she started amassing long before the label officially launched childrenswear last June), $3,500 furs, and Vetements dresses; Blue Ivy Carter in her Gucci wardrobe, complete with party frocks, embroidered denim jackets, and logo handbags; Harper Beckham in her posh Chloé tops, Burberry coats and Ferragamo ballet flats; and the impeccably clad royal children, Prince George and Princess Charlotte.
I have ordered from childrensalon three times now, never had a problem. On my last order the givenchy tracksuit only just fitted my 1 year old despite it being size 18 months. I read reviews on here about how difficult getting a refund or exchange was so I was a little reluctant to do so. I paid extra to have DPD pick the clothes from my house instead of the royal mail choice as I felt it would always be tracked. As soon as they recieved my item I had an update, I had an update when they was preparing my item and when they was sending it. I received my new item today all nicely packed and didn’t have any issues. I would 100% recommend this company as I personally have never had a problem, very easy to shop and return items, always been reasonably priced and even have a very good sale on at the moment.
Globally, the childrenswear market is outpacing both womenswear and menswear, growing 5 percent in current value terms in 2016 to $203.4 billion, according to Euromonitor. Designer childrenswear is only a small portion of the total industry at $5.89 billion, but the research house cites trends that suggest it could grow. For instance, parents today tend to have fewer children later in life, at a time when many have more disposable income, and fashion trends play an ever-greater role in influencing what — and how often — they purchase.

This is also an area where a rapid growth spurt can actually work in parents' favor. "If you buy it one season and the next season they've grown out of it, it's still considered an in-season item," she explains. "If you were to go and sell it, you will see a good return on the item." Not every typical resale rule applies to childrenswear, though: "Designer handbags are our bread and butter for women's," she says, "[but] for children's, it's not even on the map. It's a tiny piece of our business."
Gifting, too, plays an outsize role in the childrenswear market. "While we may not buy our kids a $200 to $400 dress on a regular basis, grandparents, aunts, the people who are in your lives who want to buy for your kids often like to spend a little bit more on that and give them a special occasion dress," says Mendoza, reasoning that since "documenting every second of your child's life is so implicit in people's lives these days," it makes sense that people may feel better about splurging on pieces for occasions like holidays and birthdays.
For herself, she says she mostly shops at Zara for clothing, and splurges only on handbags and shoes. "When I go to the store, I first shop for my kids, then for myself," she says. "I'm one of those moms, you know? When I came across Bonpoint, I wasn't even pregnant. I was just walking down Rodeo [Drive in LA], and I saw these beautiful clothes. I've always had love for kids clothing, and I fell in love with the brand, so when I was pregnant, I knew exactly where to start buying my stuff. When I tested positive, the first thing I did was go to Bonpoint."
Dress your little one to the nines with Best Dressed Child's assortment of baby, toddler and girls' clothing by size. We stock our shelves with the most stylish and high-quality children's clothes anywhere, including top name brands like Widgeon, Petit Ami, Kate Mack, Biscotti and more, for a standout selection of all-occasion girls' dresses, tops, bottoms, coats, jackets, shoes and swimwear that's designed to help her look her best.
The company's impressive performance has achieved many awards for 2018 including a place in the Sunday Times Fast Track 100, theInternational Track 200, and the Profit Track 100. These accolades follow three PayPal and Drapers Etail awards as well as a recurring feature in the London Stock Exchange"1000 Companies to Inspire Britain". We are also extremely proud to be a Living Wage Employer and to have gained a Best Companies 2* Outstanding Accreditation. In 2018 Childrensalon was ranked #45 in the Sunday Times Top 100 Companies to Work For. 
She and Ward Durrett have three children each and cite the frustrations of shopping for them as their inspiration for launching the platform. "The process of shopping for your young children is incredibly tedious," says Ward Durrett. "You have to go to a number of websites to get the things you need for your kids — you're at a shoe site, you're at another site for pants, you're at another site for a special occasion dress. It's a disaggregated market, and it's incredibly inefficient. And when you're a mom, you have the least amount of time in your life." The aim of Maisonette, then, is to be a one-stop shop for apparel, accessories, toys, decor and more, all aimed at a style-conscious consumer who values quality as much as they value convenience. The parent demographic is also a smart target for an e-commerce venture: According to a recent study by Big Commerce, parents spend 75 percent more time online shopping each week, and spend more of their budget online in comparison to non-parents.
Leading the way are a coterie of precocious celebrity style stars: North West in her teensy custom Balmain jackets (a collection she started amassing long before the label officially launched childrenswear last June), $3,500 furs, and Vetements dresses; Blue Ivy Carter in her Gucci wardrobe, complete with party frocks, embroidered denim jackets, and logo handbags; Harper Beckham in her posh Chloé tops, Burberry coats and Ferragamo ballet flats; and the impeccably clad royal children, Prince George and Princess Charlotte.
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